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Independent reporting on technology, markets & policy
TechEchelon
Anchor / №01·BUSINESS & FINANCE

McDonald's Launches Media Network to Display Third-Party Ads, Eyes $1 Billion Revenue Stream

McDonald's announced plans to build a media network that would display third-party ads on its digital drive-thru boards, with ambitions to grow the business to $1 billion in revenue.

MS
Marc Sabatini
03:01 PM ET · 2 MIN · 3 HR AGO
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