Condé Nast, the global media giant, has entered into a significant partnership with OpenAI, granting the artificial intelligence company access to its extensive content library.
In a memo to staff on Tuesday, Condé Nast CEO Roger Lynch described the multiyear agreement as a critical step in adapting to evolving technological landscapes. “It's essential that we meet our audiences where they are and embrace new technologies, while also ensuring that our intellectual property is properly attributed and compensated,” Lynch emphasized.
Lynch reflected on the challenges that news and digital media have faced over the past decade, particularly as technology companies have undermined publishers' ability to monetize their content, especially through traditional search engines.
The new partnership with OpenAI, according to Lynch, is a way to recover some of that lost revenue, enabling Condé Nast to continue investing in its journalism and creative projects. He praised OpenAI's commitment to working transparently and collaboratively with publishers to ensure that the public receives reliable news and information through its platforms.
“This partnership underscores the irreplaceable value of the exceptional content produced by Condé Nast and our many titles,” Lynch stated, “and represents a responsible step toward shaping our technology-enabled future.”
Condé Nast, which owns iconic media brands like Vanity Fair, The New Yorker, Vogue, and WIRED, joins a growing list of major news organizations partnering with OpenAI as AI technology becomes increasingly influential.
In recent months, companies like News Corp, Vox, and Reddit have announced similar deals with OpenAI. Meanwhile, The New York Times and other newspapers have taken a different route, filing lawsuits against Microsoft and OpenAI, alleging copyright infringement through the use of their content to train AI systems.